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Wheels down: Family food truck is cooking up success

Fifteen years ago, a fairgrounds manager was looking for someone to do concessions at events. Dennis and Wanda Pace and their daughter, Jodi, agreed.

They didn’t realize the request would eventually turn into a career.

After running fairgrounds concessions for six years, then trying jobs that weren’t seasonal, they saw a need for food trucks in Nebraska.

Government program helps preserve communities; serves as example for other states

Driving down main streets in many Nebraska communities offers a similar view – old, brick buildings line the street, interspersed among newer, modern facades. Some are well maintained while others are falling into disrepair – which some local residents are rallying to save.  

Years ago, these structures housed the offices of doctors, lawyers, and dentists on the second floor; while the main floor was home to hardware stores, clothing shops, bakeries, drug stores, and more. Every square inch was dedicated to continuing a thriving town economy.

Mexican food from scratch: Taqueria Max embraced by community

In May 2003, Norma Avalos and her family established Taqueria Max, an authentic, premium Mexican restaurant located in Lexington, Nebraska. They offer homemade quesadillas, gorditas, sopes, and more.

Starting a business in the U.S.

The Avalos family had been in the restaurant business for more than a decade in Mexico, so they were familiar with entrepreneurship and delicious cooking from scratch.

Overcoming three types of biases

When attempting to overcome bias, like anything else, knowing is half the battle. While many of us are familiar with the concept of bias, having a deeper understanding of what it is and how it manifests is often the first step in circumventing the negative ramifications. Bias can limit the potential for growth, innovation, and success on both an individual and community wide level. It can affect who we trust, what we value, and limit the scope of possibilities.

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