Employee turned owner
Tras trabajar varios años en Buenos Días Nebraska, un periódico en español de Grand Island, Nebraska, el jefe de Norma le ofreció venderle el negocio. Norma no dudó en aprovechar la oportunidad de ser la dueña del periódico. Desde 2016, es la orgullosa propietaria.
Passion for the business
"I have always liked to write. I published poems and stories online, but when I came to work at this company, I realized there was a lot of need to inform the Hispanic community about many assistance programs and family events which are not printed in Spanish."
Assistance from the Center for Rural Affairs
“Norma has participated in many of our Women’s Business Center trainings, has attended several Coffee Table meetings, and currently carries a loan with us. She is great at promoting events and community functions within the area.” - Griselda Rendon, Center for Rural Affairs Latino loan assistant
Newspaper growth proves successful
Initially, the business only served the tri-state area, but from 2016 to 2017, Norma doubled the amount of sub-scribers, and the demand continues to grow both on paper and online. She changed the paper’s layout/format with the first, new edition out in January 2018, and there are future plans to stream live interviews on Facebook.
Community is important
"The paper is free of charge to the community. I work more than 12 hours a day searching and visiting news pages and reliable information for our news sites. I translate all this information in Spanish for the sole purpose of informing the Hispanic community."
Consejos para otros
"When we want something, we have to fight for that something. Never use the words ‘I cannot.’ Just try to seek support from people who can help you reach that goal. Do not see the barriers or obstacles that you have to go through, put your eyes on that goal."
Mira el premio
"My business has grown, and I plan to continue growing. I am like a dreamer who walks slowly but does not take her eyes off her goal, of her dream of keeping the Latino community informed with in Spanish."
Ganador del premio
Because of the dedication to her craft and the community she serves, the Center for Rural Affairs chose Norma as the 2017 Latino Entrepreneur of the Year.
Desde que ganó el premio, Norma dice que más personas confían en ella, por lo que su negocio ha ganado más credibilidad. Esto ha llevado a que más personas vean el papel como una buena opción de publicidad.
Small business loans available
Small business loans are available up to $150,000. To learn more and see if you qualify, visit cfra.org/préstamos.
Financiado en parte a través de un acuerdo de cooperación con la Administración de Pequeñas Empresas de EE. UU. Todos los programas financiados por la SBA se extienden al público de forma no discriminatoria. Se realizarán adaptaciones razonables para personas con discapacidades y/o personas con dominio limitado del inglés si se solicitan con anticipación. Esta institución es un proveedor y empleador que ofrece igualdad de oportunidades.
