Center for Rural Affairs Releases Report on Small Businesses in Rural Nebraska: Their Needs and Thoughts

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Jeff Reynolds,, Phone: (402) 656-3091 or Dena Beck,, Phone: (308) 528-0060
LYONS, NE – The Center for Rural Affairs recently released a report titled “Small Business Needs Assessment.” The report examines the findings of recent survey work by the Rural Enterprise Assistance Project (REAP), a program of the Center for Rural Affairs.
The "Small Business Needs Assessment", a self-administered survey, was made available to approximately 1,000 entrepreneurs and to local chambers of commerce, economic development organizations, Nebraska Economic Developers Association members, the Nebraska Bankers Association and other service providers that work with Nebraska's small businesses.
The purpose of the survey was to gather information to evaluate the needs of Nebraska's small businesses from the perspectives of both business owners and the people that serve them.
According to the results of this survey, rural small businesses, regardless of size, maturity or any other characteristic, appear to have similar challenges and needs. Many small business owners start out with limited amounts of financial resources and insufficient business plans. As businesses grow and mature, financial issues and related challenges continue to plague many. Other issues included lack of training, lack of planning and the challenge of retaining youth and their entrepreneurial spirit in our rural communities.
"The REAP program is very pleased with the response to the recently completed needs assessment survey.  The survey is a current snapshot of small business needs in Nebraska.  REAP will be using the results of the survey to figure out ways to best serve rural entrepreneurs in Nebraska and meet the current needs that exist," stated Jeff Reynolds, REAP Program Director.
To view the Center for Rural Affairs’ report “Small Business Needs Assessment” visit:
REAP is Nebraska’s largest microenterprise program and is committed to meeting the needs of startup and existing entrepreneurs in rural Nebraska. REAP provides lending, loan packaging, training, networking, and technical assistance opportunities for startup and existing small businesses.

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