Online marketing training set in Lyons

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Contact(s)

Kim Preston, Women's Business Center director, kimp@cfra.org, 402.687.2100 ext. 1008; or Rhea Landholm, brand marketing and communications manager, rheal@cfra.org, 402.687.2100 ext 1025

LYONS, NEBRASKA – Small business owners are invited to learn about online marketing tools in an interactive setting during “Online Marketing Strategies,” a free workshop organized by the Center for Rural Affairs and Lyons Public Library.

This session will be held Monday, Jan. 28, 5:30 to 8:30 p.m., at Lyons Public Library, 305 N. Main St., in Lyons.

The workshop will focus on building online relationships using websites, email marketing, and social media, including Facebook and Twitter.

“Many small business owners get caught up trying to use social media, but then forget the basic necessity of having a broader online presence," said Kim Preston, Women’s Business Center director. “Eighty-one percent of shoppers conduct online searches before buying. This session will help potential clients see only the best of your business in those searches.”

Diane Siefkes, owner of dkSolutions, and an online marketing consultant from Lincoln, Nebraska, will present the course. Siefkes specializes in demystifying social media and email marketing for small business owners.

Registration is required by Jan. 25. Contact wbc@cfra.org.

Visit cfra.org/events for more information. The Center for Rural Affairs provides business training, technical assistance, microloans, and networking to small businesses in Nebraska.

 

Established in 1973, the Center for Rural Affairs is a private, non-profit organization working to strengthen small businesses, family farms and ranches, and rural communities through action oriented programs addressing social, economic, and environmental issues.

The Center for Rural Affairs receives funding from the Small Business Administration, U.S. Department of Agriculture, Nebraska Business and Innovation Act through the Nebraska Department of Economic Development, U.S. Department of Treasury, Peter Kiewit Foundation, and other sources. Women’s Business Center is funded in part through a cooperative agreement with the U.S. Small Business Administration. All Small Business Administration funded programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities and/or persons with limited English proficiency will be made if requested in advance. This institution is an equal opportunity provider and employer.