Online marketing training set in Lyons

Release Date: 

01/11/2019

Contact(s): 

Kim Preston, Center for Rural Affairs Rural Enterprise Assistance Project (REAP) Women's Business Center director, kimp@cfra.org, 402.687.2100 ext. 1008; or Rhea Landholm, brand marketing and communications manager, rheal@cfra.org, 402.687.2100 ext 1025

LYONS, NEBRASKA – Small business owners are invited to learn about online marketing tools in an interactive setting during “Online Marketing Strategies,” a free workshop organized by the Center for Rural Affairs' Rural Enterprise Assistance Project and Lyons Public Library.

This session will be held Monday, Jan. 28, 5:30 to 8:30 p.m., at Lyons Public Library, 305 N. Main St., in Lyons.

The workshop will focus on building online relationships using websites, email marketing, and social media, including Facebook and Twitter.

“Many small business owners get caught up trying to use social media, but then forget the basic necessity of having a broader online presence," said Kim Preston, REAP Women’s Business Center director. “Eighty-one percent of shoppers conduct online searches before buying. This session will help potential clients see only the best of your business in those searches.”

Diane Siefkes, owner of dkSolutions, and an online marketing consultant from Lincoln, Nebraska, will present the course. Siefkes specializes in demystifying social media and email marketing for small business owners.

Registration is required by Jan. 25. Contact wbc@cfra.org.

Visit cfra.org/events for more information. Center for Rural Affairs’ REAP provides business training, technical assistance, microloans, and networking to small businesses in Nebraska.