REAP Women’s Business Center hosts Nebraska InnovateHER 2017 Challenge

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Monica Braun, Rural Enterprise Assistance Project (REAP) Women’s Business Center director,, 402.643.2673; or Rhea Landholm, brand marketing and communications manager,, 402.687.2100 ext 1025

Lyons, Neb. - For the third year, the U.S. Small Business Administration (SBA) invites entrepreneurs to compete and showcase innovative products and services at InnovateHER. The competition calls on businesses or services that impact and empower lives of women and families.

The Center for Rural Affairs’ Rural Enterprise Assistance Project (REAP) Women’s Business Center will host Nebraska’s statewide challenge. The deadline to submit applications is May 19, 2017.

Five finalists will be selected to participate in a marketing pitch competition in Lincoln, Neb., on June 2, 2017. Finalists from the local competitions will move on to compete at National InnovateHER for the top three awards and a total of $70,000 in prizes.

“InnovateHER provides an opportunity for participants to gain valuable input and feedback on their innovative business ideas even if they are not selected to move forward to national competition,” said Monica Braun, REAP Women’s Business Center director.

Those interested in competing may contact Braun at or 402.643.2673 for an application packet and instructions for submitting a business plan.  

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Center for Rural Affairs’ Rural Enterprise Assistance Project Women’s Business Center receives funding from the Small Business Administration Women’s Business Center, United States Department of Agriculture, Nebraska Business and Innovation Act through the Nebraska Department of Economic Development, United States Department of Treasury, Peter Kiewit Foundation and other sources. Rural Enterprise Assistance Project Women’s Business Center is funded in part through a cooperative agreement with the U.S. Small Business Administration.  This competition is funded through a generous gift from Sara Blakely Foundation. All Small Business Administration funded programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities and/or persons with limited English proficiency will be made if requested in advance. This institution is an equal opportunity provider and employer.

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